Add-ons on a calendar
Trigger from product view and cart contents, not from “it’s Friday.”
Use cases · Bigger baskets
Merchandiser and Growth Agent draft for the segment that already committed. Expansion is timing, not a megaphone.
The challenge
Trigger from product view and cart contents, not from “it’s Friday.”
The widget can mention the bundle. The experience can show it. Brand Brain keeps the voice.
Experiments on a published treatment. Orders as the conversion. A person keeps the winner.
Example loop
A typical bigger baskets path in Executen. Start from the Brief, not from a blank canvas.
Request this loopRecommended
Turn a recommendation into a storefront experience for the shoppers who stalled — then see if it moved the number.
Learn moreDeterministic conversion leaks — with a Growth Brief on Home when the data is there.
Learn morePublic homepage in, positioning and tone out. What you save outranks the model.
Learn moreUse cases
Spot the cart-to-checkout drop, group the shoppers who stall, and put a recovery experience on the page they already know.
Learn moreNew visitors stall in different rooms. Brand Brain, a welcome experience, and a desk that can answer “does this ship to Kadıköy?”
Learn moreIdentity after identify. Segments for repeat, quiet, and high-intent. Experiences that do not talk to them like a stranger.
Learn moreTell us a little about your shop. We’ll write back, and we’ll take it from there.