Loyalty as a coupon blast
Lead with the collection they actually viewed. Save the discount for the segment that went cold.
Use cases · Returning buyers
Identity after identify. Segments for repeat, quiet, and high-intent. Experiences that do not talk to them like a stranger.
The challenge
Lead with the collection they actually viewed. Save the discount for the segment that went cold.
Opportunities catch conversion drops by path and device while there is still a page to change.
Customer 360 and the sales desk share a memory. The widget should not ask their size twice.
Example loop
A typical returning buyers path in Executen. Start from the Brief, not from a blank canvas.
Request this loopRecommended
Group people by behavior, purchase, and identity — then aim a funnel at them.
Learn moreDeterministic conversion leaks — with a Growth Brief on Home when the data is there.
Learn moreTurn a recommendation into a storefront experience for the shoppers who stalled — then see if it moved the number.
Learn moreUse cases
Spot the cart-to-checkout drop, group the shoppers who stall, and put a recovery experience on the page they already know.
Learn moreNew visitors stall in different rooms. Brand Brain, a welcome experience, and a desk that can answer “does this ship to Kadıköy?”
Learn moreMerchandiser and Growth Agent draft for the segment that already committed. Expansion is timing, not a megaphone.
Learn moreTell us a little about your shop. We’ll write back, and we’ll take it from there.